Messi Shows Off FIFA x LEGO Co-Branded World Cup Trophy on Social Media

Earlier today, Argentine football star Lionel Messi shared on social media a brand-new product — the “FIFA World Cup Trophy” — launched jointly by FIFA and the well-known toy company LEGO. He captioned the post, “We built it.” Within just four hours of being published, the post generated over 5 million likes and nearly 40,000 comments.

The product is reportedly set to be released on March 1 this year, priced at $199.99 (approximately RMB 1,381). According to the introduction, the set consists of 2,842 pieces and is a 1:1 replica of the FIFA World Cup Trophy.